The common responsibilities for this position include developing product marketing strategies for the existing product portfolio, conducting market research to understand customer preferences and competitor activities, and collaborating with internal teams for new product development. The role involves leading the entire product innovation process, evaluating product launch performance, and staying updated with industry trends. Additionally, it requires driving sales performance on e-commerce platforms, managing online activities for traffic acquisition and sales growth, and collaborating with functional teams on growth strategies. Responsibilities also include planning marketing strategies aligned with business objectives, managing promotion channels, executing digital marketing strategies, and analyzing campaign data for effectiveness. The position entails developing comprehensive marketing strategies, overseeing the collection development process, and ensuring proper brand presentation across all channels. Other duties include formulating marketing objectives, designing customer engagement strategies, and optimizing marketing efforts through data analysis and reporting.
The percentages next to each skill reflect the sector’s demands in these respective skills. E.g., 30% means this skill has been listed in 30% of all the job postings in this sector.
The skills distribution tells you what specific skill sets are in demand. E.g., Skills with a distribution of “More than 50%” means that these skills are wanted in more than 50% of the job postings.
Job classifications that have advertised a position
Academic degree required as indicated by all job postings
Job subclassifications that have advertised a position