The common responsibilities for this position include developing, managing, and executing digital content strategies, tracking and measuring performance, updating content, responding to queries, promoting and campaigning, analyzing website and social media performance, managing a social media calendar, engaging with KOLs, collaborating with internal teams and external vendors, supporting marketing initiatives, coordinating promotional activities, preparing press releases and publicity materials, evaluating campaign performance, conducting market research, creating promotional materials, and managing budgets. The role also involves preparing business reports, managing marketing databases, optimizing campaign performance, organizing events, and performing ad hoc tasks as assigned.
The percentages next to each skill reflect the sector’s demands in these respective skills. E.g., 30% means this skill has been listed in 30% of all the job postings in this sector.
The skills distribution tells you what specific skill sets are in demand. E.g., Skills with a distribution of “More than 50%” means that these skills are wanted in more than 50% of the job postings.
Job classifications that have advertised a position
Academic degree required as indicated by all job postings
Job subclassifications that have advertised a position