Marketing Manager

Responsibility

The common responsibilities for this position include developing and implementing marketing strategies to enhance brand visibility and drive sales growth, managing and executing marketing campaigns across various channels, and overseeing digital marketing initiatives such as SEO, SEM, and social media marketing. The role involves conducting market research and data analysis to evaluate campaign effectiveness and optimize strategies, managing budgets, and ensuring alignment of marketing activities with business objectives. Additionally, responsibilities include collaborating with cross-functional teams, managing relationships with external stakeholders, overseeing event planning and execution, creating marketing materials, and leading a marketing team to achieve performance targets. The position also requires monitoring market trends and competitor activities to identify new opportunities for brand growth.

Job Growth

Skills Requirement

The percentages next to each skill reflect the sector’s demands in these respective skills. E.g., 30% means this skill has been listed in 30% of all the job postings in this sector.

• Skill Categories
• Specific Skill Sets

Skills Distribution

The skills distribution tells you what specific skill sets are in demand. E.g., Skills with a distribution of “More than 50%” means that these skills are wanted in more than 50% of the job postings.

• More Than 70%
• More Than 50%
• More Than 30%
• More Than 10%