Marketing Officer

Responsibility

The common responsibilities for this position include assisting in formulating and implementing marketing strategies and campaigns through online and offline channels, developing marketing materials, conducting market research, and analyzing market trends and competitor activities. The role involves overseeing digital marketing content for social media platforms, implementing SEO and SEM initiatives, and managing social media account operations. Additionally, responsibilities include preparing reports, performing data analysis, coordinating promotions with vendors, and executing promotional events and customer loyalty programs. The Marketing Officer will also assist with ad-hoc projects, provide marketing insights, and support the marketing team in achieving business objectives and enhancing brand awareness.

Job Growth

Skills Requirement

The percentages next to each skill reflect the sector’s demands in these respective skills. E.g., 30% means this skill has been listed in 30% of all the job postings in this sector.

• Skill Categories
• Specific Skill Sets

Skills Distribution

The skills distribution tells you what specific skill sets are in demand. E.g., Skills with a distribution of “More than 50%” means that these skills are wanted in more than 50% of the job postings.

• More Than 70%
• More Than 50%
• More Than 30%
• More Than 10%