Senior Product Manager

Responsibility

The common responsibilities for this position include leading the development of strategies for new products from idea generation to product launch. Monitoring product development and renovation projects while coordinating with internal parties to ensure deadlines are met. Conducting market trend analysis and product performance assessments to identify growth opportunities. Developing and executing annual marketing plans and consumer communication campaigns. Collaborating with agencies to gather consumer insights and managing advertising and promotion programs. Overseeing advertising and promotion budgets, negotiating with external parties, and supervising project management. Driving marketing campaigns across various channels, including in-store activities and social media, while evaluating their effectiveness. Responding to customer inquiries and following up on issues. Compiling regular reports and participating in ad hoc assignments and projects.

Job Growth

Skills Requirement

The percentages next to each skill reflect the sector’s demands in these respective skills. E.g., 30% means this skill has been listed in 30% of all the job postings in this sector.

• Skill Categories
• Specific Skill Sets

Skills Distribution

The skills distribution tells you what specific skill sets are in demand. E.g., Skills with a distribution of “More than 50%” means that these skills are wanted in more than 50% of the job postings.

• More Than 70%
• More Than 50%
• More Than 30%
• More Than 10%