Digital Marketing Executive

Responsibility

The common responsibilities for this position include using Google Analytics to track and report on campaign performance, leading and optimizing performance marketing campaigns on Meta (Facebook & Instagram) and Google Ads, developing and managing end-to-end marketing campaigns for brand awareness and lead generation, planning and managing media buys across digital platforms, crafting high-quality content for various digital platforms, collaborating with Creative, Sales, Product, and Compliance teams to ensure cohesive messaging, staying informed on fintech market trends and competitor activities, and suggesting and implementing process improvements for campaign efficiency and effectiveness.

Job Growth

Skills Requirement

The percentages next to each skill reflect the sector’s demands in these respective skills. E.g., 30% means this skill has been listed in 30% of all the job postings in this sector.

• Skill Categories
• Specific Skill Sets

Skills Distribution

The skills distribution tells you what specific skill sets are in demand. E.g., Skills with a distribution of “More than 50%” means that these skills are wanted in more than 50% of the job postings.

• More Than 70%
• More Than 50%
• More Than 30%
• More Than 10%